In Praise of Bar Camp

I hear that years back Tim O'Reilly or some other rich guy out west started having these rather exclusive get-togethers for only the best people. This is cool. It's his right to spend his time and money as he wants. This get-together was called Foo Camp.

When you draw a circle around the best people--or any circle for that matter--there's going to be a lot more people outside the circle than inside. And some of those people on the outside thought it would be a good idea to have a non-exclusive get-together for all the average Joes like me. And they organized something with the name Bar Camp.

Over time, the phenomenon of Bar Camp made its way to Grand Rapids, MI and five years ago I went to my first Bar Camp. I'm wearing a tee-shirt that Google gave away that year. In subsequent years Google quit sponsoring Bar Camp and other local sponsors have chipped in. The food is better and it's all free.

The way Bar Camp works is that smart people get together and are confronted with a blank piece of paper marked off into cells. The rows represent times and the columns represent rooms. Beside the paper are markers and everyone present is expected to give a presentation, or be ready to.

Last year I gave a very well received talk on How To Publish An EBook. If you click the link you'll get additional links that expand upon each point. If you've got an idea of self-publishing, I hope you'll benefit from it. I'm debating upon reprising the talk this year.

There are rules to Bar Camp, but they're pretty easy. Most important is that everyone is a participant, there are no spectators.

One cool thing about Bar Camp is the scheduling app. If you direct your browser to talks.barcampgr.org you'll see it. The delightful Laura Bergells uploaded the video above that explains how the scheduling app works. The guys who put the app together are wizards.

And Jeff DeMaagd always brings amazing lighted plexiglass signs.

I just got back from the Friday night session. The coolest thing about Bar Camp is learning about things that the smart kids are doing. I feel like something of an old man and a troglodyte when I hear a kid who's been in business since 2003 describe how he uses Google advertising in a fashion that's a lot more sophisticated than most Fortune 500 companies. And he's telling BarCamp his secrets! Or another guy who's just conducted an experiment that turns business on and off like a switch.

Every year Bar Camp GR shows me the best aspects of human nature. There are folks I see pretty much once a year and it's a real joy to reconnect with them. Kudos to Ross Hunter, Dave Brondsema, Casey Dubois, Mike Mol, Ben Rousch, and Adam Tauno Williams. High praise to Atomic Object, Calvin College, Collective Idea, Cascade Engineering, CQL, Fusionary, Mutually Human, Open Source Technologies, Universal Mind, UserTesting.com, GR Makers, Grr Con, and Software GR. I love you guys.

How To Publish An Ebook

A couple weeks ago a friend of mine at writers' group asked about publishing an ebook. Since I've published The Aristotelian and also Finding Time, I've worked out a workflow for ebook creation. Last summer I gave a presentation at Bar Camp Grand Rapids and that was well received.

I did not use a fancy Power Point or Prezi presentation--just a text file zoomed up and projected on the screen. This is what it said:

1) Write a book. Use Word, or Emacs. If you use vi, you can't. Just quit...
2) Convert DOCX to HTML using Rick Boatright's script
3) Copy HTML into Sigil.
4) Create a snazzy cover with a pretty girl.
5) Open someone else's ebook in Sigil to see how they did it
6) Convert ePub to Mobi using Calibre.
7) Go to the County clerk and register a DBA, e.g. Atlas Integrated Publishing
8) Buy an ISBN or 10 ISBNs
9) Create an account on Kindle Direct Publishing
10) From your Bookshelf add a new title
11) Wait 12 hours for notification from Amazon.
12) After you sell 100 books, look into CreateSpace
13) Build a web page for your book
14) Create a snazzy book trailer
15) Create marketing pieces. Like bookmarks or business cards

About a week later, another friend, Matt Heusser, wrote this summary of my talk. I should apologize for step #4, because a snazzy cover may also have a pretty guy, or a pretty guy and girl. Or a puppy.

Coming back to now, my friend wanted this done for his book. I told him that the first thing he has to do (mindful of the above), is to decide what you want to do and what you want to hire out. I feel pretty handy with the geeky stuff and I feel pretty lame with the artsy stuff. That's why I hired my friend Joanne Renaud to do the artwork. And my friend Kemp Lyons to do the book trailer.

In both cases I was able to take delivery of content online and I was able to pay via PayPal. We're all still talking to one another, and I'll gladly do business with each of them again. I'll call that success. The more you can iron out up front, the less risk of hard feelings later. It's not reasonable to expect the other person to read your mind. Both of you should expect a bit of to-and-fro while you're converging on a solution. I hope to expand on this later.